Entrepreneurship in the experience economy: the evolution of the Hard Rock Café
Year of publication: |
2007
|
---|---|
Authors: | Horner, Stephen V. ; Chiles, Todd H. ; Lam, Long W. |
Published in: |
The global enterprise : entrepreneurship and value creation. - New York, NY [u.a.] : International Business Pr., ISBN 978-0-7890-2339-1. - 2007, p. 137-165
|
Subject: | Gastronomie | Restaurant industry | Musik | Music | Filiale | Branch office | Unternehmenserfolg | Firm performance | Unternehmensgeschichte | Business history | Führungskräfte | Managers | Großbritannien | United Kingdom | USA | United States |
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