Entry and cooperative strategies in international business expansion
Yadong Luo
| Year of publication: |
1999
|
|---|---|
| Authors: | Luo, Yadong |
| Publisher: |
Westport, Conn.[u.a.] : Quorum |
| Subject: | Multinationales Unternehmen | Markterschließung | Unternehmenskooperation | Wettbewerbsstrategie |
| Description of contents: | Table of Contents [digitool.hbz-nrw.de] |
| Extent: | VIII, 318 S. |
|---|---|
| Type of publication: | Book / Working Paper |
| Language: | English |
| ISBN: | 1-56720-161-X |
| Classification: | Unternehmensführung ; Marketing |
| Source: |
Persistent link: https://www.econbiz.de/10004034628