Extent:
XII, 293 S.
Ill., graph. Darst.
23 cm
Conferences:
International Conference on Ernest Dichter and Motivation Research ; 1 (Vienna) : 2005.12.
Type of publication: Book / Working Paper
Type of publication (narrower categories): Konferenzschrift ; Aufsatzsammlung ; Conference proceedings ; Sammelwerk ; Collection of articles of several authors
Language: English
Notes:
Literaturangaben
1011
ISBN: 978-0-230-53799-6 ; 978-1-349-35955-4
Classification: Marketing
Source:
ECONIS - Online Catalogue of the ZBW
Persistent link: https://www.econbiz.de/10008651345