Essentials of consumer behavior : concepts and applications
Carl E. Block; Kenneth J. Roering
| Year of publication: |
1979 ; 2. ed.
|
|---|---|
| Authors: | Block, Carl E. ; Roering, Kenneth J. |
| Publisher: |
Hinsdale, Ill. : The Dryden Press |
| Subject: | Verbraucher | Lebenshaltung | Vereinigte Staaten | Konsumentenverhalten | Consumer behaviour | Marktforschung | Market research | Verbraucherverhalten |
| Description of contents: | Table of Contents [external.dandelon.com] |
| Extent: | XVIII, 650 S. graph. Darst. |
|---|---|
| Type of publication: | Book / Working Paper |
| Language: | English |
| Notes: | S. 633-640: Glossary |
| ISBN: | 0-03-041961-1 |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10000042259