Essentials of consumer behavior
Debra L. Stephens
| Year of publication: |
2017
|
|---|---|
| Authors: | Stephens, Debra L. |
| Publisher: |
New York : Routledge |
| Subject: | Konsumentenverhalten | Consumer behaviour | Marktforschung | Market research | USA | United States |
| Description of contents: | Table of Contents [gbv.de] |
| Extent: | x, 220 Seiten Illustrationen 24 cm |
|---|---|
| Type of publication: | Book / Working Paper |
| Type of publication (narrower categories): | Lehrbuch ; Textbook |
| Language: | English |
| Notes: | Includes bibliographical references and index |
| ISBN: | 978-1-138-79172-5 ; 978-1-138-79173-2 ; 1-138-79172-5 ; 1-138-79173-3 ; 9781315762623 ; 9781317648833 ; 978-1-315-76262-3 |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011505140