Examining consumer food waste through grocery retailers' customer data : segments and practical implications
Elina Närvänen, Nina Mesiranta, Hannu Saarijärvi, Jaakko Nevalainen
| Year of publication: |
2023
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|---|---|
| Authors: | Närvänen, Elina ; Mesiranta, Nina ; Saarijärvi, Hannu ; Nevalainen, Jaakko |
| Published in: |
International journal of consumer studies. - Oxford [u.a.] : Wiley-Blackwell, ISSN 1470-6431, ZDB-ID 2141394-0. - Vol. 47.2023, 4, p. 1273-1290
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| Subject: | customer data | food waste | grocery retailing | Lebensmitteleinzelhandel | Food retailing | Konsumentenverhalten | Consumer behaviour | Lebensmittelhandel | Food trade | Abfallvermeidung | Waste prevention | Lebensmittel | Food | Beziehungsmarketing | Relationship marketing | Lebensmittelkonsum | Food consumption | Kundendaten | Customer data | Zielgruppe | Target group |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1111/ijcs.12903 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10014325939