Examining consumer food waste through grocery retailers' customer data : segments and practical implications
Elina Närvänen, Nina Mesiranta, Hannu Saarijärvi, Jaakko Nevalainen
| Year of publication: |
2023
|
|---|---|
| Authors: | Närvänen, Elina ; Mesiranta, Nina ; Saarijärvi, Hannu ; Nevalainen, Jaakko |
| Subject: | customer data | food waste | grocery retailing | Lebensmitteleinzelhandel | Food retailing | Konsumentenverhalten | Consumer behaviour | Lebensmittelhandel | Food trade | Abfallvermeidung | Waste prevention | Lebensmittel | Food | Beziehungsmarketing | Relationship marketing | Lebensmittelkonsum | Food consumption | Kundendaten | Customer data | Zielgruppe | Target group |
Online Resource
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1111/ijcs.12903 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10014325939