Examining pareto law across department store shoppers
Year of publication: |
2023
|
---|---|
Authors: | Tanusondjaja, Arry ; Romaniuk, Jenni ; Nenycz-Thiel, Magda ; Sakashita, Mototaka ; Viswanathan, Vijaya |
Published in: |
International journal of market research. - Thousand Oaks, CA : Sage Publishing, ISSN 2515-2173, ZDB-ID 2066720-6. - Vol. 65.2023, 5, p. 581-596
|
Subject: | consumer loyalty | heavy buyers | Pareto Law | retailing | stability | Konsumentenverhalten | Consumer behaviour | Warenhaus | Department store | Einzelhandel | Retail trade | Beziehungsmarketing | Relationship marketing | Theorie | Theory | Verbraucherschutz | Consumer protection |
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