Examining the relationships between service quality, perceived value, customer satisfaction and purchase intentions : a marketing study of Bangkok's metropolitan rapid transit system, Thailand
Year of publication: |
2017
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Authors: | Chongsanguan, Prapat ; Trimetsoontorn, Jirasek ; Gongsuwan, Wanno |
Published in: |
Journal for global business advancement : JGBA. - Olney, Bucks : Inderscience Enterprises, ISSN 1746-966X, ZDB-ID 2193383-2. - Vol. 10.2017, 1, p. 3-25
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Subject: | service quality | perceived value | customer satisfaction | purchase intentions | Bangkok MRT | Dienstleistungsqualität | Service quality | Kundenzufriedenheit | Customer satisfaction | Thailand | Konsumentenverhalten | Consumer behaviour | Taiwan |
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