Examining the continuous usage intention and behaviours of music streaming subscribers
Year of publication: |
2022
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Authors: | Yeoh, Shih Yee ; Yuntavid, Xavier J. P. ; Chin, Phaik Nie |
Published in: |
International journal of electronic business : IJEB. - Olney, Bucks. : Inderscience Enterprises, ISSN 1470-6067, ZDB-ID 2115996-8. - Vol. 17.2022, 2, p. 184-203
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Subject: | actual usage behaviour | continuous usage intention | music streaming services | theory of acceptance model | theory of planned behaviour | TPB | Verbrauchereinstellung | Consumer attitudes | Innovationsakzeptanz | Innovation adoption | Konsumentenverhalten | Consumer behaviour | Musikwirtschaft | Music industry | Internet | Streaming-Dienst | Streaming service |
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