Examining the relevance of online customer textual reviews on hotels' product and service attributes
Xun Xu
| Year of publication: |
2019
|
|---|---|
| Authors: | Xu, Xun |
| Subject: | online customer reviews | customer satisfaction | products and services attributes | text mining | Kundenzufriedenheit | Customer satisfaction | Konsumentenverhalten | Consumer behaviour | Online-Handel | Online retailing | Hotellerie | Hotel industry | Dienstleistungsqualität | Service quality | Virales Marketing | Viral marketing | Data Mining | Data mining | Beziehungsmarketing | Relationship marketing |
Online Resource
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1177/1096348018764573 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011997154