Expected service quality of utility stores in Pakistan : qualitative investigation of older and younger generational cohorts
| Year of publication: |
2014
|
|---|---|
| Authors: | Kashif, Muhammad ; Rehman, Mohsin Abdul |
| Published in: |
International journal of quality and service sciences. - Bingley [u.a.] : Emerald, ISSN 1756-669X, ZDB-ID 2473962-5. - Vol. 6.2014, 4, p. 309-325
|
| Subject: | Pakistan | Generation Y | Retail service quality | Generation X | Generational cohorts | Retail quality | Qualitative research | Dienstleistungsqualität | Service quality | Einzelhandel | Retail trade | Altersgruppe | Age group | Konsumentenverhalten | Consumer behaviour | Generationengerechtigkeit | Intergenerational equity | Kohortenanalyse | Cohort analysis | Ältere Menschen | Elderly people | Qualitative Methode | Qualitative method |
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