Explaining the internationalization of emerging-economy multinationals : the relative resource specialization of firm and environment
Year of publication: |
2015
|
---|---|
Authors: | Cuervo-Cazurra, Alvaro ; Meyer, Klaus E. ; Ramamurti, Ravi |
Published in: |
Handbook of emerging market multinational corporations. - Cheltenham [u.a.] : Elgar, ISBN 978-1-78254-499-9. - 2015, p. 68-88
|
Subject: | Multinationales Unternehmen | Transnational corporation | Schwellenländer | Emerging economies | Ressourcenorientierter Ansatz | Resource-based view | Vertikale Integration | Vertical integration | Internationaler Markteintritt | International market entry |
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