Explaining visit intention involving eWOM, perceived risk motivations and destination image
Manel Hamouda, Imen Yacoub
| Year of publication: |
2018
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|---|---|
| Authors: | Hamouda, Manel ; Yacoub, Imen |
| Published in: |
International journal of leisure and tourism marketing : IJLTM. - [Olney] : Inderscience Enterprises, ISSN 1757-5567, ZDB-ID 2512436-5. - Vol. 6.2018, 1, p. 65-82
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| Subject: | destination image | intention to visit | motivations | eWOM | electronic word-of-mouth | perceived risk | Urlaubsverhalten | Holiday behaviour | Konsumentenverhalten | Consumer behaviour | Virales Marketing | Viral marketing | Markenimage | Brand image | Destinationsmanagement | Destination management | Motivation | Risiko | Risk | Herkunftsbezeichnung | Designation of origin | Social Web | Social web | Tourismusregion | Tourism destination | Verbrauchereinstellung | Consumer attitudes |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011846563