Exploration of the applicability of the front-of-package nutrition label to advertising in comparison with the label on the product package
Sumin Shin and SangHee Park
| Year of publication: |
2023
|
|---|---|
| Authors: | Shin, Sumin ; Park, SangHee |
| Subject: | Advertising effectiveness | Consumer attitude | Food advertising | Front-of-package label | Nutrition knowledge | Print media | Warenkennzeichnung | Product labelling | Konsumentenverhalten | Consumer behaviour | Werbung | Advertising | Lebensmittel | Food | Werbewirkung | Advertising effects | Ernährung | Nutrition | Produktinformation | Product information | Deutschland | Germany |
Online Resource
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1108/JCM-01-2022-5122 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10014276004