Exploring consumers perceived risk and trust for mobile shopping : a theoretical framework and empirical study
Hannah R. Marriott, Michael D. Williams
| Year of publication: |
May 2018
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|---|---|
| Authors: | Marriott, Hannah R. ; Williams, Michael D. |
| Published in: |
Journal of retailing and consumer services. - Amsterdam [u.a.] : Elsevier, ISSN 0969-6989, ZDB-ID 1204385-0. - Vol. 42.2018, p. 133-146
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| Subject: | Mobile shopping | M-shopping | Risk | Trust | Intention | Gender | Age | Konsumentenverhalten | Consumer behaviour | Vertrauen | Confidence | Online-Handel | Online retailing | Geschlecht | Innovationsakzeptanz | Innovation adoption | Mobile Business | Mobile business | Risiko | Mobilkommunikation | Mobile communications |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1016/j.jretconser.2018.01.017 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011826088