Exploring factors influencing organizational adoption of augmented reality in e-commerce : empirical analysis using technology-organization-environment model
Shalini Chandra, Karippur Nanda Kumar
| Year of publication: |
August 2018
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| Authors: | Chandra, Shalini ; Kumar, Karippur Nanda |
| Published in: |
Journal of electronic commerce research : JECR. - Long Beach, Calif. : Univ., ISSN 1938-9027, ZDB-ID 2136755-3. - Vol. 19.2018, 3, p. 237-265
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| Subject: | Technology-organization-environment model | Augmented reality | technology adoption | E-commerce | Electronic Commerce | Innovationsakzeptanz | Innovation adoption | Virtuelle Realität | Virtual reality | Innovationsdiffusion | Innovation diffusion |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011925065