Exploring healthcare/health-product ecommerce satisfaction : a text mining and machine learning application
Year of publication: |
2021
|
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Authors: | Chatterjee, Swagato ; Goyal, Divesh ; Prakash, Atul ; Sharma, Jiwan |
Published in: |
Journal of business research : JBR. - New York, NY : Elsevier, ISSN 0148-2963, ZDB-ID 189773-1. - Vol. 131.2021, p. 815-825
|
Subject: | Customer satisfaction | Emotion | Health-product ecommerce | Online reviews | Sentiment | Text mining | Kundenzufriedenheit | Künstliche Intelligenz | Artificial intelligence | Data Mining | Data mining | Online-Handel | Online retailing | Text | Social Web | Social web | Konsumentenverhalten | Consumer behaviour | Electronic Commerce | E-commerce | Virales Marketing | Viral marketing | Bergbau | Mining | Internet |
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