Exploring relationship among customer dissatisfaction, complaints, and loyalty in the virtualized environment : roles of advanced services
Year of publication: |
2013
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Authors: | Cho, Yoon C. |
Published in: |
International business and economics research journal. - Littleton, Colo., ISSN 1535-0754, ZDB-ID 2143670-8. - Vol. 12.2013, 11, p. 1343-1360
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Subject: | Virtualization | Justice | Dissatisfaction | Complaining Behavior | Loyalty | Roles of Advanced Services (Interactivity and Individualization) | Product Category | Beziehungsmarketing | Relationship marketing | Konsumentenverhalten | Consumer behaviour | Beschwerdemanagement | Complaint management | Dienstleistungsqualität | Service quality | Kundenzufriedenheit | Customer satisfaction | Virtuelle Realität | Virtual reality |
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