Exploring the switching intention of patients to e-health consultations platforms : blending inertia with push–pull–mooring framework
Nikita Dogra, Shuchita Bakshi and Anil Gupta
| Year of publication: |
2023
|
|---|---|
| Authors: | Dogra, Nikita ; Bakshi, Shuchita ; Gupta, Anil |
| Subject: | E-health | Inertia | Online health services | PPM | Push-pull-mooring theory | Status quo | Switching behavior | Switching cost | Switching intentions | Konsumentenverhalten | Consumer behaviour | E-Health | Wechselverhalten | Switching behaviour | Patienten | Patients | Beziehungsmarketing | Relationship marketing |
Online Resource
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1108/JABS-02-2021-0066 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10014335336