Extending understanding of the internal marketing practice and employee satisfaction relationship : a budget Chinese airline empirical examination
Yu-Ting Huang, Sharyn Rundle-Thiele, Yen-Heng Chen
| Year of publication: |
2019
|
|---|---|
| Authors: | Huang, Yu-Ting ; Rundle-Thiele, Sharyn ; Chen, Yen-Heng |
| Published in: |
Journal of vacation marketing. - London : Sage, ISSN 1479-1870, ZDB-ID 2093798-2. - Vol. 25.2019, 1, p. 88-98
|
| Subject: | Budget airline | employee satisfaction | internal marketing practice | Fluggesellschaft | Airline | Arbeitszufriedenheit | Job satisfaction | China | Kundenzufriedenheit | Customer satisfaction | Internationales Marketing | International marketing | Luftverkehr | Air transport | Personalmarketing | HR marketing | EU-Staaten | EU countries | Dienstleistungsqualität | Service quality |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1177/1356766718757270 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011986615