Facets of corporate identity, communication and reputation
ed. by T.C. Melewar
| Year of publication: |
2008
|
|---|---|
| Other Persons: | Melewar, T. C. (contributor) |
| Publisher: |
London [u.a.] : Routledge |
| Subject: | Unternehmen | Corporate Identity | Innerbetriebliche Kommunikation | Image | Corporate image | Public relations | Business communication |
| Description of contents: | Table of Contents [digitool.hbz-nrw.de] |
| Extent: | XVII, 233 S. : graph. Darst. |
|---|---|
| Type of publication: | Book / Working Paper |
| Type of publication (narrower categories): | Bibliographie |
| Language: | English |
| Notes: | Includes bibliographical references and index. - Formerly CIP |
| ISBN: | 978-0-415-40527-0 ; 978-0-415-40528-7 ; 0-415-40527-0 ; 0-415-40528-9 |
| Classification: | Betriebssoziologie, Betriebspsychologie ; Unternehmensführung |
| Source: |
Persistent link: https://www.econbiz.de/10004907160