Factors affecting consumers' attitudes towards artificial intelligence
Mariano Méndez-Suárez, Luca Delbello, Alejandro de Vega de Unceta, Ana Lucia Ortega Larrea
| Year of publication: |
2024
|
|---|---|
| Authors: | Méndez Suárez, Mariano ; Delbello, Luca ; Unceta, Alejandro de Vega de ; Ortega Larrea, Ana Lucia |
| Published in: |
Journal of promotion management : innovations in planning and applied research. - [Erscheinungsort nicht ermittelbar] : Routledge, ISSN 1540-7594, ZDB-ID 2112907-1. - Vol. 30.2024, 7, p. 1141-1158
|
| Subject: | AI acceptance | AI-based products | artificial intelligence | science & technology acceptance | technology-intensive products | Künstliche Intelligenz | Artificial intelligence | Innovationsakzeptanz | Innovation adoption | Konsumentenverhalten | Consumer behaviour | Innovationsdiffusion | Innovation diffusion |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1080/10496491.2024.2367203 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10015183009