Factors affecting social commerce intention : an empirical study on social media platforms
Özlem Efi̇loğlu Kurt, Tuğrul Aktaş
Year of publication: |
2023
|
---|---|
Authors: | Efi̇loğlu Kurt, Özlem ; Aktaş, Tuğrul |
Published in: |
Prizren social science journal. - Prizren : [Association of Scientis and Intelectuals of Kosovo], ISSN 2616-387X, ZDB-ID 2921295-9. - Vol. 7.2023, 2, p. 62-74
|
Subject: | S-vendor. | Social Commerce | Social Media | Social Support | Trust | Social Web | Social web | Online-Handel | Online retailing | Vertrauen | Confidence | Konsumentenverhalten | Consumer behaviour | Soziale Beziehungen | Social relations | Soziales Netzwerk | Social network | Online-Marketing | Internet marketing | Web 2.0-Technologien | Web 2.0 technologies |
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