Factors influencing the adoption of mobile application development platforms : a qualitative content analysis of developers' online reviews
Mohammad Kamel Daradkeh, Haneen Ahmad Saleh Sabbahein
| Year of publication: |
2019
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| Authors: | Daradkeh, Mohammad ; Sabbahein, Haneen Ahmad Saleh |
| Published in: |
International journal of enterprise information systems : an official publication of the Information Resources Management Association. - Hershey, Pa. [u.a.] : IGI Publ., ISSN 1548-1115, ZDB-ID 2414367-4. - Vol. 15.2019, 4, p. 43-59
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| Subject: | Content Analysis | Mobile Application Development Platform (MADPs) | Online Reviews | Technology Adoption | Technology-Organization-Environment (TOE) Framework | Innovationsakzeptanz | Innovation adoption | Mobilkommunikation | Mobile communications | Mobile Anwendung | Mobile application | Digitale Plattform | Digital platform | Online-Handel | Online retailing | Innovationsdiffusion | Innovation diffusion | Online-Marketing | Internet marketing | Social Web | Social web | Konsumentenverhalten | Consumer behaviour | Virales Marketing | Viral marketing |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.4018/IJEIS.2019100103 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10012133191