Factors influencing the adoption of e-ticketing in Arabic frontier markets : conceptual extension of UTAUT
| Year of publication: |
[2018]
|
|---|---|
| Authors: | Qasem, Zainah |
| Published in: |
Emerging markets from a multidisciplinary perspective : challenges, opportunities and research agenda. - Cham, Switzerland : Springer, ISBN 978-3-319-75012-5. - 2018, p. 195-208
|
| Subject: | UTAUT | E-Ticketing | Frontier markets | Trusts | Social influence | Markt | Market | Unternehmenskonzentration | Market concentration | Arabisch | Arab |
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