Fast core pricing for rich advertising auctions
Year of publication: |
2022
|
---|---|
Authors: | Niazadeh, Rad ; Hartline, Jason D. ; Immorlica, Nicole ; Khani, Mohammad Reza ; Lucier, Brendan |
Published in: |
Operations research. - Linthicum, Md. : INFORMS, ISSN 1526-5463, ZDB-ID 2019440-7. - Vol. 70.2022, 1, p. 223-240
|
Subject: | combinatorial auction | core pricing | GSP auction | Revenue Management and Market Analytics | sale of ad space | sponsored search auctions | VCG auction | Core | Auktionstheorie | Auction theory | Online-Marketing | Internet marketing | Suchmaschine | Search engine | Preismanagement | Pricing strategy | Internet-Auktion | Online auction | Revenue-Management | Revenue management | Auktion | Auction |
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