FEATURES - Germ Resistance: Beyond the Hard Surface - Products once intended only for professional use are now being marketed WITH kid appeal as the serious business of germ destruction takes a recreational turn

FEATURES - Discovering Accessories - The accessories market awakens as cosmetics manufacturers begin to see applicators as an essential element of the complete product

Micheels, Carolyn, (1999)

FEATURES - Consumers Get a New Taste for Sampling - With sampling systems now available for everything from eyeliners to the scent of wine, more and more consumers are demanding to "try before they buy."

Micheels, Carolyn, (1999)

FEATURES - Careful Chemistry: Responsible Care(R) Faces the Next Decade - Will practices that were considered "responsible" in the '90s meet public standards in the 21 st century?

Micheels, Carolyn, (1999)