Financial services direct marketing : tactics, techniques and strategies
| Year of publication: |
1991
|
|---|---|
| Authors: | Rosenfield, James R. |
| Publisher: |
Naperville, Ill. : Financial Sourcebooks |
| Subject: | Direct Banking |
| Description of contents: | Table of Contents [digitool.hbz-nrw.de] |
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Corporate Change After the Global Financial Crisis
Arnold, Ivo, (2020)
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Anreizschemata für Kundenbetreuer imberatungsorientierten Direct Banking
Will, Andreas, (1996)
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Direktbanken - Konkurrenten im eigenen Haus?
Büschgen, Hans E., (1996)
- More ...
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Rosenfield, James R., (1997)
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Rosenfield, James R., (1995)
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Direct-Database Marketing - How to design a direct mail piece that consumers will read.
Rosenfield, James R., (1995)
- More ...