Five Styles of Customer Knowledge Management, and How Smart Companies Use Them To Create Value
Year of publication: |
2002
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Authors: | Gibbert, Michael ; Leibold, Marius ; Probst, Gilbert |
Published in: |
European management journal : publ. twice a year for the Scottish Business School. - Oxford [u.a.] : Pergamon, Elsevier Science, ISSN 0263-2373, ZDB-ID 8594971. - Vol. 20.2002, 5, p. 459-469
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