For profit or for market share? : The pricing strategy of Japanese automakers on the US market
Year of publication: |
1997
|
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Authors: | Langlois, Catherine C. |
Published in: |
Journal of the Japanese and international economies : an international journal ; JJIE. - Amsterdam [u.a.] : Elsevier, ISSN 0889-1583, ZDB-ID 626389-6. - Vol. 11.1997, 1, p. 55-81
|
Subject: | Kraftfahrzeug | Motor vehicle | Außenhandel | Foreign trade | Preismanagement | Pricing strategy | Lagermanagement | Warehouse management | Japan | USA | United States | 1988-1990 |
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