Forewarning & debriefing as remedies to deception in consumer research : an empirical study
Jill Gabrielle Klein & N. Craig Smith
| Year of publication: |
2002
|
|---|---|
| Other Persons: | Klein, Jill Gabrielle (contributor) ; Smith, N. Craig (contributor) |
| Publisher: |
London : LBS, Centre for Marketing |
| Subject: | Konsumentenverhalten | Consumer behaviour | Marktforschung | Market research |
| Extent: | Online Ressource, 305 KB, text |
|---|---|
| Series: | Centre for Marketing working paper / Centre for Marketing, London Business School. - London : LBS, ZDB-ID 2819930-3. - Vol. 02-705 |
| Type of publication: | Book / Working Paper |
| Language: | English |
| Notes: | Record-last-verified: 20-10-04 |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10002344527