Forging customer satisfaction through commitment-trust factors in financial insurance services : moderating role of corporate image
Oussama Saoula, Muhammad Farrukh Abid, Munawar Javed Ahmad, Amjad Shamim, Ataul Karim Patwary and Maha Mohammed Yusr
| Year of publication: |
2024
|
|---|---|
| Authors: | Oussama Saoula ; Muhammad Farrukh Abid ; Ahmad, Munawar Javed ; Shamim, Amjad ; Ataul Karim Patwary ; Maha Mohammed Yusr |
| Published in: |
Journal of Islamic marketing. - Bingley : Emerald, ISSN 1759-0841, ZDB-ID 2553045-8. - Vol. 15.2024, 2, p. 418-445
|
| Subject: | Service quality | Perceived cost | Corporate image | Customer satisfaction | Trust | Commitment | Kundenzufriedenheit | Firmenimage | Corporate reputation | Dienstleistungsqualität | Beziehungsmarketing | Relationship marketing | Konsumentenverhalten | Consumer behaviour | Vertrauen | Confidence |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1108/JIMA-08-2021-0257 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10014470312