Fostering second-hand luxury purchases through social media influencers : insights from young adults in Taiwan
Dung Minh Nguyen and Trieu Nguyen
| Year of publication: |
2025
|
|---|---|
| Authors: | Dung Minh Nguyen ; Trieu Nguyen |
| Published in: |
Young consumers : insight and ideas for responsible marketers. - Bingley : Emerald, ISSN 1758-7212, ZDB-ID 2253957-8. - Vol. 26.2025, 4, p. 606-628
|
| Subject: | Hope | Pride | Second-hand luxury | Social media influencer | Sustainable consumption | Social Web | Social web | Luxusgüter | Luxury goods | Konsumentenverhalten | Consumer behaviour | Taiwan | Influencer | Gebrauchtmarkt | Second-hand market | Jugendliche | Youth | Marketingmanagement | Marketing management |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1108/YC-12-2024-2359 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10015421530