Framework to assess competitive positioning in manufacturing industries
Year of publication: |
2017
|
---|---|
Authors: | Kharub, Manjeet ; Sharma, Rajiv Kumar |
Published in: |
International journal of business excellence. - Genève : Inderscience Enterprises Ltd., ISSN 1756-0047, ZDB-ID 2458823-4. - Vol. 12.2017, 2, p. 139-174
|
Subject: | competitive positioning | Porter's diamond | descriptive and empirical research | manufacturing industries | micro small and medium enterprises | MSMEs | India | Indien | Industrie | Manufacturing industries | KMU | SME | Internationaler Wettbewerb | International competition | Kleinstunternehmen | Micro business | Wettbewerbsstrategie | Competitive strategy |
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