Free-riding in products with positive network externalities : empirical evidence from a large mobile network
Year of publication: |
2022
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Authors: | Belo, Rodrigo ; Ferreira, Pedro |
Published in: |
MIS quarterly. - Minneapolis, Minn : MISRC, ISSN 2162-9730, ZDB-ID 2068190-2. - Vol. 46.2022, 1, p. 401-430
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Subject: | Peer influence | social networks | technology diffusion | viral marketing | randomization and shuffling | Soziales Netzwerk | Social network | Innovationsdiffusion | Innovation diffusion | Netzwerkökonomik | Network economics | Virales Marketing | Viral marketing | Mobilkommunikation | Mobile communications | Theorie | Theory |
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