Freemium design : optimal tier differentiation models for content platforms
Jingyan Li, Jie Wu, Juzhi Zhang, Xiang Ji
| Year of publication: |
2024
|
|---|---|
| Authors: | Li, Jingyan ; Wu, Jie ; Zhang, Juzhi ; Ji, Xiang |
| Published in: |
Transportation research : an international journal. - Oxford : Pergamon, Elsevier Science, ISSN 1878-5794, ZDB-ID 2013782-5. - Vol. 188.2024, Art.-No. 103612, p. 1-22
|
| Subject: | Advertising | Business model | Content platform | Freemium design | Geschäftsmodell | Digitale Plattform | Digital platform | Theorie | Theory | Werbung | Digitale Dienste | Web-based service | Produktgestaltung | Product design | Fertigungsprogramm | Master production schedule | Online-Marketing | Internet marketing |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1016/j.tre.2024.103612 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10015095154