From click to fork : an empirical analysis of system and food quality influences in online meal kit consumption
Year of publication: |
2024
|
---|---|
Authors: | Choi, Hyeyoon ; Lee, Woojin ; Choi, Hwansuk Chris ; Zolfaghari, Alireza |
Subject: | Brand attachment | Consumer behavior intention | Food quality | Mobile apps | Online meal-kit service | System quality | Konsumentenverhalten | Consumer behaviour | Produktqualität | Product quality | Dienstleistungsqualität | Service quality | Lebensmittel | Food | Online-Handel | Online retailing | Kundenzufriedenheit | Customer satisfaction | Online-Marketing | Internet marketing | Mobile Anwendung | Mobile application | Beziehungsmarketing | Relationship marketing | Markenimage | Brand image | Lebensmittelkonsum | Food consumption | Website |
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