From "lemons" to lemonade : lessening the impact of adverse selection through buyer trust
Gordon T. Gray, Stacia Wert-Gray, and Donna Carlo
| Year of publication: |
2013
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|---|---|
| Authors: | Gray, Gordon T. ; Wert-Gray, Stacia ; Carlo, Donna |
| Published in: |
Psychology & marketing. - Hoboken, NJ : Wiley Blackwell, ISSN 0742-6046, ZDB-ID 226933-8. - Vol. 30.2013, 4, p. 332-340
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| Subject: | Adverse Selektion | Adverse selection | Vertrauen | Confidence | Pferde | Horses | Pferdesport | Equestrian sports | USA | United States |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10009737741