From reality to virtuality : moving stakeholder dialogues from face-to-face to online formats

Virtualization is one of the big buzzwords in communications. When formats are moved from real-world settings to online environments a variety of challenges emerge - especially when it comes to confidential interactions and personal relationships with key stakeholders. A research team at Leipzig University investigated the extent to which in-person formats can be virtualized based on the following questions: What are advantages and disadvantages of virtual stakeholder dialogues? Which factors need to be considered if virtual stakeholder dialogues are to be successful?