From tradition to sustainability : the mediating effect of environmental attitude and concern for the environment in the relationship between green consumption values and purchase intention for handloom products in India
Kusum Kanan Mishra and Bhagabat Barik
Year of publication: |
2025
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Authors: | Mishra, Kusum Kanan ; Barik, Bhagabat |
Published in: |
International journal of business and emerging markets : IJBEM. - Olney, Bucks : Inderscience Enterprises, ISSN 1753-6227, ZDB-ID 2453814-0. - Vol. 17.2025, 2, p. 215-229
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Subject: | concern for the environment | eco-friendly products | environmental attitude | green consumption values | handloom industry | psychological factors | purchasing intentions | social cognitive theory | sustainability | Tasar silk products | Konsumentenverhalten | Consumer behaviour | Umweltbewusstsein | Environmental consciousness | Öko-Produkt | Sustainable product | Indien | India | Weberei | Weaving industry | Umweltmanagement | Environmental management | Nachhaltige Entwicklung | Sustainable development |
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