Frugal innovation : antecedents, mediators, and consequences
| Year of publication: |
2022
|
|---|---|
| Authors: | Hossain, Mokter ; Agarwal, Nivedita ; Bhatti, Yasser ; Levänen, Jarkko |
| Published in: |
Creativity and innovation management. - Oxford [u.a.] : Wiley-Blackwell, ISSN 1467-8691, ZDB-ID 2027722-2. - Vol. 31.2022, 3, p. 521-540
|
| Subject: | emerging markets | frugal innovation | inclusive growth | low-income customers | sustainability | Frugale Innovation | Frugal innovation | Inklusives Wachstum | Inclusive growth | Nachhaltige Entwicklung | Sustainable development | Niedrigeinkommen | Low income | Entwicklungsländer | Developing countries | Befragung | Interview |
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