Fueling user engagement in virtual CSR co-creation with mental simulation : a cognitive appraisal perspective
Fei Zhou, Na Zhang, Jian Mou, Qin Zhang
| Year of publication: |
2024
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|---|---|
| Authors: | Zhou, Fei ; Zhang, Na ; Mou, Jian ; Zhang, Qin |
| Published in: |
Journal of business research : JBR. - New York, NY : Elsevier, ISSN 0148-2963, ZDB-ID 2013438-1. - Vol. 172.2024, Art.-No. 114438, p. 1-16
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| Subject: | Goal distance | Mental simulation | Perceived task significance | Tie strength | Virtual CSR co-creation | Corporate Social Responsibility | Corporate social responsibility | Kognition | Cognition | Kundenintegration | Customer integration | Konsumentenverhalten | Consumer behaviour | Simulation | Social Web | Social web | Virtuelle Realität | Virtual reality | Virtuelles Team | Virtual team |
Online Resource
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1016/j.jbusres.2023.114438 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10014547276