Future proof and real-world ready : the role of live project-based learning in students' skill development
| Year of publication: |
2021
|
|---|---|
| Authors: | Rohm, Andrew J. ; Stefl, Matt ; Ward, Noriko |
| Published in: |
Journal of marketing education : JME. - Thousand Oaks, Calif. : Sage, ISSN 1552-6550, ZDB-ID 2020298-2. - Vol. 43.2021, 2, p. 204-215
|
| Subject: | 4Cs | client-based projects | collaboration | communication | creativity | critical thinking | digital marketing | live project-based learning | meta-skills | technical skills | Projektmanagement | Project management | Qualifikation | Occupational qualification | Kreativität | Creativity | Studierende | Students | Lernen | Learning | Kognition | Cognition |
-
Marcos-Cuevas, Javier, (2014)
-
Dahl, Andrew J., (2018)
-
Measuring creativity of prospective workforce : an approach
Agarwal, Reena, (2024)
- More ...
-
The use of online marketplaces for competitive advantage: a Latin American perspective
Rohm, Andrew J., (2004)
-
Factors influencing Chinese youth consumers' acceptance of mobile marketing
Gao, Tao (Tony), (2010)
-
Hashtags and handshakes: consumer motives and platform use in brand-consumer interactions
Hamilton, Mitchell, (2016)
- More ...