Gaining Competitive Advantage by Emphasizing the Positive Attributes of Resources Held

This paper aims to present the elements of the internal environment of firms and how they contribute to achieve a relative advantage. Altough VRIO framework is a precious strategic management tool it can be effective only in correlation with analysis of the external environment given, for example, need to find external references for estimating the value, scarcity and inimitability of a resource and selection of reference elements from the same market or the same strategic group.

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Year of publication:	2012
Authors:	Florentina, Avrigeanu Alina
Published in:	Ovidius University Annals, Economic Sciences Series. - Facultatea de Ştiinţe Economice, ISSN 1582-9383. - Vol. XII.2012, 1, p. 791-795
Publisher:	Facultatea de Ştiinţe Economice
Subject:	resource \| competence \| capability \| VRIO

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Extent:	application/pdf
Type of publication:	Article
Classification:	M21 - Business Economics
Source:	RePEc - Research Papers in Economics

Persistent link: https://www.econbiz.de/10010632408