Gen Z customer loyalty in online shopping : an integrated model of trust, website design, and security
Year of publication: |
2024
|
---|---|
Authors: | Arizal N ; Nofrizal ; Listihana, Wita Dwika ; Hadiyati |
Subject: | E-commerce | loyalty | security | trust | website design | Online-Handel | Online retailing | Website | Vertrauen | Confidence | Electronic Commerce | Beziehungsmarketing | Relationship marketing | Konsumentenverhalten | Consumer behaviour | Kundenzufriedenheit | Customer satisfaction | Datensicherheit | Data security | Kundenbindung | Customer retention |
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