Generalized second price auction is optimal for discrete types
Year of publication: |
April 2016
|
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Authors: | Bayrak, Halil I. ; Pınar, Mustafa Ç. |
Published in: |
Economics letters. - Amsterdam [u.a.] : Elsevier, ISSN 0165-1765, ZDB-ID 717210-2. - Vol. 141.2016, p. 35-38
|
Subject: | Optimal auction design | Second price auction with reserve | Linear programming | Submodular functions | Implementation | Online advertising | Auktionstheorie | Auction theory | Online-Marketing | Internet marketing | Mathematische Optimierung | Mathematical programming | Auktion | Auction | Werbewirkung | Advertising effects |
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