Giving intention versus giving behavior : how differently do satisfaction, trust, and commitment relate to them?
Jen Shang, Adrian Sargeant, and Kathryn Carpenter
| Year of publication: |
2019
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|---|---|
| Authors: | Shang, Jen ; Sargeant, Adrian ; Carpenter, Kathryn |
| Published in: |
Nonprofit and voluntary sector quarterly : journal of the Association for Research on Nonprofit Organizations and Voluntary Action. - London [u.a.] : Sage Publ., ISSN 1552-7395, ZDB-ID 2029449-9. - Vol. 48.2019, 5, p. 1023-1044
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| Subject: | donor loyalty | fundraising | donor commitment | donor retention | donor behavior | Fundraising | Beziehungsmarketing | Relationship marketing | Motivation | Mitarbeiterbindung | Employee retention | Nonprofit-Marketing | Nonprofit marketing | Entwicklungshilfe | Development aid | Vertrauen | Confidence | Kundenzufriedenheit | Customer satisfaction | Konsumentenverhalten | Consumer behaviour | Wohltätigkeit | Charity | Verhalten | Behaviour |
Online Resource
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1177/0899764019843340 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10012064673