Globalization orientation, business practices and performance outcomes : an empirical investigation of B2B manufacturing firms
Year of publication: |
2023
|
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Authors: | Hong, Paul ; Jagani, Sandeep ; Pham, Phuoc ; Jung, Euisung |
Published in: |
The journal of business & industrial marketing. - Bradford : Emerald, ISSN 2052-1189, ZDB-ID 2019934-X. - Vol. 38.2023, 10, p. 2259-2274
|
Subject: | Empirical study | Integrated product development | Market globalization orientation | Strategic network coordination | Unternehmensnetzwerk | Business network | Globalisierung | Globalization | Lieferantenmanagement | Supplier relationship management | Unternehmenserfolg | Firm performance | Industrie | Manufacturing industries |
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