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Charting the organisational knowledge-creation process : an innovation-process perspective
Akbar, Hammad, (2013)
Integrating problem solvers from analogous markets in new product ideation
Franke, Nikolaus, (2014)
Teaching design thinking in marketing : linking product design and marketing strategy in a product development class
Chen, Steven, (2018)
Typical innovative and involvement characteristics of contributors to consumer generated media
Shiu, Eric, (2013)
Product design innovation - trade-off decisions on functionality, aesthetics and sustainability from the consumer perspective
Shiu, Eric, (2017)
The relative values of big data analytics versus traditional marketing analytics to firm innovation : an empirical study
Cheng, Colin C. J., (2023)