Google Analytics best practices in Slovak and Czech online business
Year of publication: |
2023
|
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Authors: | Reiter, Miroslav ; Miklosik, Andrej |
Published in: |
Eurasian Business and Economics Perspectives : Proceedings of the 38th Eurasia Business and Economics Society Conference. - Cham : Springer Nature Switzerland, ISBN 978-3-031-36286-6. - 2023, p. 101-112
|
Subject: | Best practices | Business | E-shops | Google Analytics | Online Marketing | Web Analytics | Online-Marketing | Internet marketing | Suchmaschine | Search engine | Electronic Commerce | E-commerce | Tschechien | Czech Republic | Webanalyse | Web analytics | Online-Handel | Online retailing | Slowakei | Slovakia | Internet | Social Web | Social web |
Type of publication: | Article |
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Type of publication (narrower categories): | Aufsatz im Buch ; Book section ; Konferenzbeitrag ; Conference paper |
Language: | English |
Other identifiers: | 10.1007/978-3-031-36286-6_6 [DOI] |
Source: | ECONIS - Online Catalogue of the ZBW |
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